DC Movies will follow Marvel Playbook Going Forward - The Hollywood Reporter

DC Movies will follow Marvel Playbook Going Forward – The Hollywood Reporter

Just two days after Warner Bros. Discovery made the amazing move to cancel HBO Max bat girlInexcusable CEO David Zaslav sought to reassure Wall Street that there was a coherent plan for the capital’s future.

“You look at Batman, Superman, Wonder Woman, Aquaman – these are brands that are known everywhere in the world,” Zaslav said during Thursday’s earnings call. “We have reset. We have restructured the business where we will focus, as there will be a team with a 10-year plan focused solely on the capital. We believe we can build a more sustainable business.”

DC has long wanted to emulate the success of Disney-owned Marvel Studios, which Kevin Feige built into the highest-grossing movie franchise in history. Zaslav recently brought in Feige’s former boss, retired Disney Film Chairman Alan Horn, as a consultant. During the earnings call, Zaslav suggested that DC would try to emulate the Marvel playbook.

“It’s very similar in structure to Alan Horn, [former Disney CEO] Bob Iger and Kevin Feige put together very effectively at Disney. “We believe we can build a sustainable growth business that is much stronger from the capital,” Zaslav said. As part of that, we will focus on quality. We won’t release any movie before it’s ready. …the capital is something we can improve.”

DC kicked off stops and started after the conclusion set by Christopher Nolan The Dark Knight The trilogy concluded a decade ago. The studio initially used Zack Snyder to oversee his planned universe, which the director launched in 2013 man of steel. However, Snyder lost the confidence of studio executives after the split in 2016 Batman vs Superman: Dawn of Justiceand some of the films in the ambitious list of 10 projects announced in 2014 did not come to fruition, including Justice League 2. CEO Walter Hamada took over DC Films in 2018 and was planning a number of films — including several HBO Max films to fulfill the mandate of then-WarnerMedia CEO Jason Keeler. Now those plans are changing again.

Zaslav has promoted a number of upcoming DC movies, including black Adam And the Shazam! wrath of the godsAnd dealt with rumors that some of those films could change the dates without confirming or denying any details.

“We are very excited about them. We have seen them,” Zaslav said regarding the marketing and distribution of upcoming films, which also include SparkleStarring controversial actor Ezra Miller.

Miller was accused of strangling a fan in Iceland in April 2020, and interested in trade She published a report Thursday that includes a lengthy interview with the parents of an 18-year-old who said the actor had taken care of their child since he was 12. Sparklewhich was released in June 2023, has been closely watched.

The CEO also revealed that while focusing on theatrical releases, “a number of films will be released with shorter windows…and with different marketing campaigns. But we will always be agile, and the focus will be on the stage.”

Before the pandemic, theater owners could request an exclusive theater window ranging from 74 days to 90 days. Now, a film of $50 million or less can be made available locally at home two to three weeks after its theatrical release (Universal was the first major Hollywood studio to implement such terms).

Zaslav’s comments come at a difficult time for the capital. On Tuesday, Warners announced the news of its $90 million suspension bat girl The film, which entered post-production ahead of the planned HBO Max release. Multiple sources indicated that Warner Media Discovery was choosing to use the losses from the film as a tax cut rather than release it. The move has raised concerns that other films could follow blue ladybug Angel director Manuel Soto liked the tweet asking Warners to protect his DC movie, which was initially developed for HBO Max before being promoted to theatre.

Zaslav said films that are too expensive to stream make no economic sense.

“The goal is to grow the DC brand. To grow the DC characters. But also, our job is to protect the DC brand, and that’s what we’re going to do.”

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